Promoting Diverse Books will Help Save Diverse Books

the-bone-flower-throne-displayA lot of stuff said around Facebook and Twitter has got me thinking lately about my own lack of promotion on my book. Confession time: I intentionally don’t talk about my book very much because I’m afraid of a backlash of “OMG, she talks about her book so much! Ugh!” or because it feels immodest of me to do so. Somewhere along the line, I learned that modesty in general is a good thing, and bragging is unattractive and vulgar, particularly for a women, and I don’t want to be any of those things. And yet, if I never talk about my book, how will anyone know to buy it?

More confession time: my sales haven’t been good. They started off all right but they’ve slowed to a crawl. I know I need to do more promotion, get more word out about the book so that it can sell more, but gosh how that desire to not look like I’m bragging or begging for sales is so overwhelming. I love my book; I put blood, sweat and tears into it for 4 years, and I’m putting the same into the next two books, just on a shorter timeline.

Third confession time: when all the talk of diverse books, particularly SF/F was going around, I didn’t mention my book at all despite the fact that it has zero white people in it, takes place outside the normal pseudo-medieval European setting, and features a strong female lead. Why? Well, at the risk of repeating myself yet again…it feels immodest to mention my own accomplishments (not to mention the added fact that I’m a white woman writing about PoC–people like me get taken more seriously than PoC writing those same stories, so why bring extra attention to myself at the expense of PoC writers?).

This post by Kate Elliot brought all this frustration and fear to a head for me. I’m part of the problem; I write diverse books, and yet I’ve done so little to bring it to the attention of readers who might actually want to read what I write because “fear! I must not be immodest about my accomplishments. I must be silent and humble!” A publisher took a chance on my book, and I’m not paying that favor back very well. Well, fuck that shit. I wrote a book that people are looking for, the kind of book everyone has been talking about wanting to see more of, and it’s time they know about it. So I’m going to tell you about it.

My book, The Bone Flower Throne is a historical fantasy retelling of the myths of the legendary Toltec priest-king Topiltzin, told from the point of view of his half-sister, Quetzalpetlatl. Topiltzin is the blood son of the god Quetzalcoatl, the Feathered Serpent, but Quetzalpetlatl herself is rather special, for the god gave her the ability to call on his powers when she needs it. And with her uncle having murdered her father, taken the throne of Culhuacan, and seeking to eliminate Topiltzin at every turn, she’s going to need those powers to protect them both as they grow up in exile.Winning back her father’s throne is only the first step in the god Quetzalcoatl’s grand plan to finally end human sacrifice in Mesoamerica. But her uncle has his own powerful, divine ally; the dark sorcerer god Smoking Mirror, who seeks to bring a new era of mass sacrifice as none have seen before. And only Quetzalpetlatl herself can stop him.

The book come with a warning though; it deals with a good number of triggery subjects: rape, incest, graphic violence, self-harm. While it’s a coming-of-age type story, it is by no means young adult (a lot of readers seem to go into it believing it is, because of the protag’s age at the beginning). Reviewers have made comparisons with Mists of Avalon (which feels so…squicky for me these days), so if you enjoyed that book, Bone Flower Throne just might be for you.

You can find links to the various vendors where you can buy it (in paperback or ebook) here: http://tlmorganfield.com/novel/the-bone-flower-throne/

If you’ve read this far, I have a suggestion that I hope other authors will embrace: if you write diverse books, talk about them, loud and often. In fact, share this link to Kate’s post and spend some space talking about your book and selling the shit out of it. Especially if you’re a woman writer who has trouble promoting your own work. Let’s spread word of our diverse books far and wide. And make sure you include a link to where folks can buy your books! Let’s get the word out to readers!

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